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When It Comes to Online Media, Just The Facts Are Free . . .
The Pew Project for Excellence in Journalism’s annual report is once again upon us. As in the past, it confirms that the majority of us get our information online and that we do not want to pay for it,...
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How to Build a Brand Using Compelling Content
As public relations and communications professionals, we all create content. Writing is a core competency to this profession, and is frequently discussed with and emphasized to those preparing for a...
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How – and Why – to Fact Check Your PR Writing
As the tragic story about MH17 broke last week, broadcast news networks (especially those of the 24-hour variety) scrambled for any scoop they could find. In the mad dash to find an eye witness, MSNBC...
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